Broadband internet access is often described as ‘Always On’.
‘Always On’ reminds me of having my TV on standby – on at the touch of a button!
And yet, my television doesn’t do anything until I ask it to.
‘Smart’ devices combine their purpose with live contextual data including time and place to create a usefulness that takes the internet to a wholly new realm.
Smart devices aren’t ‘Always On’- they’re ‘Never Off’.