Credit to the guys in the AKQA Mobile team!
Nike PhotoiD has been featured on the Guardian’s website and on Cscout as a new mobile marketing trend.
For those who haven’t heard about Nike PhotoiD it’s a piece of software which analyses the pixels colours within an image and generates a pair of Nike iDs for you based on those colours.
MMS your picture and the word DUNK to 88247.
Not only is it cool but it actually works. I tested it out about 6 weeks ago on some of my friends and they were really impressed.
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What a competition…these days every tom dick n harry sells nike shoes. But who to trust??? I sent 25 inquiries to 25 top nike selling sites (except original nike store) to see their customer service. Only 3 of them replied within hours. I chose the one who seemed to be more serious about taking care of customers. I liked that and ordered my most favourite “nike dunk”. In 2 days it was delivered to my door with a thank you gift.
After all, one has to survive online. The best n efficient always wins the race.
Thanks (mydunksb.com) and nike lovers.
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